adidas introduces its latest pack made in collaboration with British designer Wales Bonner for the Fall/Winter 2020 season. The duo deliver a special capsule of footwear items that highlight two distinct styles. The Samba and the SL72 running sneaker are the root of the pack.
Wales Bonner informs the silhouettes with details that are true to his own design language. The Samba boasts a more adventurous side with crochet-like details and hand-stitched accents on a black and white foundation. The white and green option boast raw cotton materials at the upper for breathability and casual aesthetics. Notably, the shoe also features a dramatic tongue to round out the bold look. The SL72 options are more retro with textures such as antique leather, satin, and velvet.
Heritage-Honoring Textural Sneakers
Wales Bonner Launches a FW20 Collaboration with adidas
Trend Themes
1. Heritage-inspired Sneakers - Opportunity for brands to collaborate with designers to create footwear that combines traditional elements with modern design language.
2. Textural Details - Incorporating unique textures like crochet, hand-stitched accents, antique leather, satin, and velvet into footwear designs for added visual interest.
3. Breathable and Casual Aesthetics - Demand for sneakers with breathable materials like raw cotton for everyday wear.
Industry Implications
1. Fashion - Fashion brands can explore collaborations with designers to create unique and trendsetting footwear.
2. Sports - Sports brands can incorporate the use of different textures to enhance the performance and visual appeal of athletic footwear.
3. Art and Design - Opportunity for artists and designers to experiment with unconventional materials and techniques in creating footwear that is both functional and aesthetically pleasing.