Summertime editorials are usually full of bright pops of colors, but this Vogue China August 2013 shoot has chosen to take a much more subdued route.
Washed in tones of grey, despite the grassy setting, the photo shoot screams out sophistication with a splash of spunk. Model Bette Franke is captured by photographer Daniel Jackson as she lounges in her garden while wearing pieces like fur shawls and leather tops styled by Nicoletta Santoro. I love how Franke's expressions change from intense and brooding to flirty and friendly throughout the shoot, giving the images a range of emotions and colors despite the over-arching grey color palette.
If you're over the idea of having millions of different colors pop out at you, this Vogue China August 2013 editorial will provide something fresh and elegant.
Elegant Greyscale Editorials
Daniel Jackson's Vogue China August 2013 Shoot is Sophisticated
Trend Themes
1. Greyscale Editorials - This trend of using greyscale tones in editorials offers a sophisticated and elegant aesthetic that deviates from the usual vibrant color schemes.
2. Subdued Summertime Shoots - The choice to capture summertime editorials in a more subdued manner opens up opportunities for creating unique and sophisticated visuals that stand out from the typical bright and vibrant shoots.
3. Emotional Range in Tonal Photography - The use of a single color palette in this Vogue China shoot demonstrates that by utilizing different emotions and expressions, one can create depth and interest despite the lack of vibrant colors.
Industry Implications
1. Fashion Photography - Fashion photographers can explore the greyscale editorial trend to create visually captivating and sophisticated imagery that breaks away from typical colorful shoots.
2. Fashion Styling - Fashion stylists have an opportunity to experiment with incorporating fur shawls and leather tops in a subdued, greyscale shoot, creating a unique and elegant style.
3. Fashion Magazines - Fashion magazines can feature editorials with subdued summertime shoots to provide readers with a refreshing perspective and a departure from the usual vibrant color schemes.