Vessyl by Mark One addresses a gap between traditional health trackers and the fast growth of wearable ones. It is a smart cup that monitors its liquid content in as sophisticated a manner as people have seen or experienced to date. For instance, it isn't just capable of distinguishing wine from Coke, but Coke from Pepsi as well.
Part of Yves Behar’s Fuseproject, Vessyl by Mark One "can identify the precise amount of virtually any liquid poured inside, which allows it to monitor hydration, calories consumed, and even protein intake with incredible specificity," according to Fast Co Design. Empowering consumers to make healthier choices on a daily basis, it targets one of the biggest contributors to obesity: sugar-filled drinks.
Vessyl by Mark One can be pre-ordered now with shipping set for the end of this year.
Drink-Monitoring Cups
Vessyl by Mark One Analyses Contents for Hydration, Calories and Other Data
Trend Themes
1. Smart Cup Technology - The development of smart cup technology like Vessyl presents disruptive innovation opportunities for the health and wellness industry, allowing consumers to monitor and make healthier choices in real-time.
2. Personalized Health Tracking - The integration of Vessyl's advanced liquid monitoring capabilities into wearable health trackers opens up new possibilities for personalized health tracking, revolutionizing the wearable tech industry.
3. Improved Nutritional Awareness - Vessyl's ability to accurately track hydration, calories, and protein intake provides an opportunity for disruptive innovation in the food and beverage industry, allowing companies to cater to consumers' increasing demand for nutritional transparency.
Industry Implications
1. Health and Wellness - The health and wellness industry can leverage smart cup technology like Vessyl to offer innovative products and services that help consumers achieve their health goals.
2. Wearable Tech - The integration of Vessyl's liquid content monitoring technology into wearable health trackers opens up new possibilities for the wearable tech industry to provide more accurate and insightful data to consumers.
3. Food and Beverage - The food and beverage industry can capitalize on Vessyl's ability to track hydration, calories, and protein intake by developing and marketing products that cater to consumers' increasing focus on health and nutrition.