The Versace Menswear Spring/Summer 2013 collection is inspired by heavyweight champion style. From ornate oversized belts to metallic textiles combined with an abundance of pattern, this over-the top lookbook stays true to the ultra-glam aesthetic synonymous with the Versace label.
The brand's high-profile designer Donatella Versace pushes style boundaries, dressing models in a mix of barely there garments that are both loud and daring. In addition to body-hugging briefs, the Versace Menswear Spring/Summer 2013 collection also features sophisticated suits and retro-infused outerwear.
Captured by photographer Barbara Anastacio, this personality-filled catalogue juxtaposes poolside looks along with Donatella's semi-formal take on tailoring. From sleek lines and metallic summer hues to decorative Gladiator-themed accessories, this stunning menswear collection is sure to be worn by the attention-loving fashionisto.
Ornate Champion Catalogues
The Versace Menswear Spring/Summer 2013 Collection is Over-the-Top
Trend Themes
1. Heavyweight Champion Style - Disruptive innovation opportunity: Develop a line of fashion accessories that combine the ornate and oversized aesthetics of heavyweight champion style with contemporary designs.
2. Ultra-glam Aesthetic - Disruptive innovation opportunity: Create a line of high-end fashion garments that embrace the ultra-glam aesthetic synonymous with the Versace label, catering to a niche market of fashion-forward individuals.
3. Retro-infused Outerwear - Disruptive innovation opportunity: Design a collection of retro-inspired outerwear that combines classic styles with modern functionality, appealing to fashion-conscious consumers looking for unique pieces.
Industry Implications
1. Fashion Accessories - Disruptive innovation opportunity: Develop innovative and extravagant fashion accessories to complement the ornate and oversized aesthetics of heavyweight champion style.
2. Luxury Fashion - Disruptive innovation opportunity: Explore new ways to incorporate the ultra-glam aesthetic synonymous with the Versace label into luxury fashion designs, attracting affluent consumers seeking opulent and attention-grabbing garments.
3. Outerwear - Disruptive innovation opportunity: Create a line of retro-inspired outerwear that combines vintage elements with modern trends, tapping into the market demand for unique and stylish outerwear options.