We've been entertained by a user-generated Zoolander spoof, a parody of Daft Punk's Harder, Better, Faster, Stronger, and now we're finding ourselves captivated by this remake of Michael Jackson's Beat It.
The high energy black and white with music video features flashes of red and a killer soundtrack. I dare you to watch this without busting into a mini groove!
It was created as part of the Campus Focus Fusion 08. "Coming home with the best video two years running!!" the YouTube description says. "Congrats to the JAM and Honeycomb members. looking forward to another amazing year next year guys!"
From a psychological perspective, choosing red was a great choice to evoke emotion. I'm not going to get into that though, because that's not why I like this video. No, I just have a genuine appreciation for retro music, dancing and people who know how to have a great time with it!
User Generated Music Videos
Michael Jackson's Beat It Spoof
Trend Themes
1. User-generated Music Videos - Disruptive innovation opportunity: Develop a platform that enables users to easily create and share their own music videos.
2. Amateur Movie Reproductions - Disruptive innovation opportunity: Create a platform or app that allows users to collaborate on amateur recreations of popular movies and share them online.
3. Viral Dance Spoofs - Disruptive innovation opportunity: Build a service that helps users create and spread viral dance spoofs of popular songs or music videos.
Industry Implications
1. Entertainment - Disruptive innovation opportunity: Develop new technologies or platforms that enhance user-generated entertainment experiences.
2. Social Media - Disruptive innovation opportunity: Create a social media platform focused on user-generated music videos and dance spoofs.
3. Online Video - Disruptive innovation opportunity: Build a specialized online video platform for sharing and discovering user-generated music videos.