Urban Outfitters is no stranger to inappropriate print t-shirts, and the Urban Outfitters ‘Eat Less’ tee is no exception. If you remember the t-shirt that was listed as ‘Obama/Black,’ which was subsequently pulled, let’s see what the backlash is for this t-shirt.
Like most of the models for the clothing giant, the Urban Outfitters ‘Eat Less’ gray t-shirt features an already anorexic-looking girl. What’s worse is the printed prompt asking girls everywhere to cut their food intake.
Pro-Anorexia T-Shirts
The Urban Outfitters 'Eat Less' Tee Stirs up Controversy
Trend Themes
1. Body Positive Movement - Opportunities to promote body positivity and inclusivity in the fashion industry, challenging harmful beauty standards.
2. Ethical Fashion - Increased demand for clothing brands that prioritize ethical production practices, leading to innovative solutions for sustainable and responsible fashion.
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Industry Implications
1. Fashion - Innovative fashion brands and retailers can disrupt the industry by promoting diverse body types and challenging harmful advertising strategies.
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3. Digital Marketing - Increasing need for digital marketing agencies specializing in social media strategies to help brands navigate and respond to online activism.