With salons having to temporarily close their doors in many places, people are looking for simple at-home manicure products and Revlon's Ultra HD Snap promises one-coat full coverage with a quick-drying, vegan formula. The easy-to-apply nail polish takes the form of a 20-free nail enamel that's made without controversial ingredients and it helps to create vibrant manicures with just a swipe.
The nail formula itself is infused with a strengthening complex of shea butter, and green botanicals like spinach, avocado and green tea to leave nails in better shape than before. Available in an expansive 24-shade range, the Ultra HD Snap nail polishes promise to suit any mood or outfit with options like Cherry on Top, Berry Blissed and Blue My Mind.
One-Coat Nail Polishes
Revlon's Ultra HD Snap Gives Full Coverage with a Vegan Quick-Dry Formula
Trend Themes
1. At-home Manicure Products - The rise of at-home manicure products is an opportunity for beauty companies to innovate their product lines and offer more convenient and accessible options.
2. Vegan Beauty Products - Demand for vegan beauty products is on the rise and companies can capitalize on this trend by developing and promoting products that are free of animal-derived ingredients and cruelty-free.
3. Multipurpose Nail Polishes - Creating multipurpose nail polishes with added benefits, such as the strengthening complex of shea butter and green botanicals in Ultra HD Snap, can provide customers with added value and further differentiate a brand's product line.
Industry Implications
1. Beauty - Beauty companies have an opportunity to offer more convenient and accessible at-home manicure products, as well as develop and promote vegan and multipurpose products to capitalize on current industry trends.
2. Retail - Marketing at-home manicure products, vegan beauty products, and multipurpose nail polishes can boost sales for retailers, while also meeting the growing demand for convenient and ethically-conscious products.
3. E-commerce - With more consumers shopping online, e-commerce platforms can capitalize on the growing demand for at-home manicure products, vegan beauty products, and multipurpose nail polishes by making it easy for customers to discover and purchase these products online.