GreenLattey recently created the TwelveWeek Challenge App, a wellness app specifically geared toward corporate individuals. The TwelveWeek Challenge App will help people stay active and healthy during social distancing measures. The app creates a new workout each day, which will keep users engaged and motivated. The workouts can all be completed from one's home or workspace. Additionally, stretches and yoga poses can all be done at an employee's desk, or over a phone.
The TwelveWeek Challenge app helps companies ensure employees are happy and that they're participating in 10-20 minute sessions of live fitness. Personal training is also available in a one-on-one format.
Vivek Slaria, the founder of Green Lattey released a statement about the new app: "Employees report that desk fitness sessions are an oasis of calm in the midst of a hectic day and help them to maintain their physical health, restore their alertness and peace of mind. Employees who exercise together create a more collaborative and positively fit environment."
Corporate-Focused Fitness Apps
GreenLattey Created the TwelveWeek Challenge App for Home Fitness
Trend Themes
1. Wellness Apps for Corporate Individuals - Developing wellness apps specifically tailored to the needs of corporate individuals can disrupt the market by providing convenient and customizable fitness solutions for busy professionals.
2. Home-based Fitness Workouts - Creating home-based fitness apps that offer daily varied workouts can disrupt the traditional gym industry by providing convenient and flexible exercise options that can be done anytime, anywhere.
3. Desk Fitness and Workplace Wellness - Promoting desk fitness and workplace wellness through apps can disrupt the sedentary office culture by encouraging employees to incorporate short fitness sessions into their workday, improving physical and mental health.
Industry Implications
1. Mobile App Development - The rise of corporate-focused fitness apps creates opportunities in the mobile app development industry to create innovative solutions that cater to the specific needs of corporate individuals.
2. Fitness and Wellness Industry - The development of wellness apps and home-based fitness solutions opens up opportunities for disruption and innovation in the fitness and wellness industry, offering new ways for people to stay active and healthy.
3. Corporate Wellness Services - Providers of corporate wellness services can leverage the trend of desk fitness and workplace wellness by incorporating customized fitness apps into their programs, offering businesses innovative ways to promote employee well-being.