Reshma Beauty's Turmeric Soap is an all-natural cleansing personal care product that boasts powerful antioxidant and anti-aging properties. As such, the brand notes that with this bar, it's possible to "cut down on the time and products needed to achieve flawless skin."
Powered by turmeric, the soap promises to pass on some of the therapeutic benefits of the plant to perfect the look of one's skin. Although turmeric is the star ingredient in the Deep Moisturizing Bar, it is joined by a range of other nourishing ingredients, including orange peel, rosemary and both coconut and olive oils.
Turmeric is a superfood root that has been used in Indian beauty rituals for centuries, but it is now coming into the spotlight as a highly beneficial ingredient for skincare, especially with many consumers taking an interest in the ancient art of Ayurveda.
Anti-Aging Turmeric Soaps
This Reshma Beauty Soap Boasts Anti-Aging and Antioxidant Properties
Trend Themes
1. Natural Skincare - Opportunity for disruptive innovation in creating more natural and plant-based skincare products.
2. Antioxidant Products - Opportunity to develop products with powerful antioxidant properties to combat aging and promote healthy skin.
3. Ayurvedic Beauty - Opportunity to tap into the growing trend of Ayurveda by incorporating traditional Indian ingredients and practices into beauty products.
Industry Implications
1. Personal Care - Disruptive innovation opportunity in the personal care industry to develop turmeric-based soaps and skincare products.
2. Natural Beauty - Opportunity for disruptive innovation in the natural beauty industry by creating products that leverage the benefits of turmeric and other natural ingredients.
3. Ayurvedic Products - Disruptive innovation opportunity in the Ayurvedic products industry to introduce turmeric-infused skincare products inspired by traditional Indian beauty rituals.