Emerging fashion imprint KARDO introduces its latest collection entitled Trip to Kullu which is designed for the Fall/Winter 2022 season. It is made to celebrate and pay tribute to Indian artisan craftsmen, designed to spread a grateful message. The collection celebrates the expansive team, stemming all the way from the cotton growers down to the garment dyers.
In terms of the silhouettes that make up the seasonal range, it features traditional outerwear that is detailed with heavy graphics along with workwear jackets, wool coats, fleece options, blazers, and much more. There are also beaded panels throughout the range along with intricate hand-embroidered patterns that can be seen on pieces such as tops, hoodies, and polo shirts.
Indian Artisan-Inspired Fashion
KARDO Delivers the Trip to Kullu Collection for the FW22 Season
Trend Themes
1. Indian Artisan-inspired Fashion - Fashion brands can incorporate Indian artisan techniques and designs to pay tribute to their craft and inspire a message of gratitude.
2. Intricate Hand-embroidered Patterns - Embroidery and hand-crafting techniques can be incorporated into fashion designs to add a unique, personalized touch.
3. Traditional Outerwear and Workwear - Fashion brands can play with traditional silhouettes like outerwear and workwear to create modern, eclectic pieces that celebrate heritage and culture.
Industry Implications
1. Fashion and Apparel - Brands can incorporate traditional Indian craftsmanship into their designs to pay tribute to heritage and inspire a message of gratitude, adding a unique edge to their collections.
2. Handicrafts - Indian handicraft industries can collaborate with fashion brands to create new, innovative designs that showcase their techniques and craftsmanship.
3. Textile and Material Manufacturing - Textile and material manufacturing industries can incorporate Indian fabrics and designs into their collections, and use unique storytelling to market and promote their products.