VSP Global has come out with activity-tracking eyewear that creates a perfect alternative to the bulky wrist or chest wearables on the market. The tracker is built into the left earpiece of the eyeglasses, recording step counts and general activity levels.
Not only are the frames stylish, but their tracker is virtually invisible, making for a less obvious and clunky wearable tracker. CEO Jim McGrann believes that a product like 'Project Genesis' is a step in the right direction for modern healthcare. Healthcare providers and fitness aficionados alike are constantly looking for innovative, convenient and practical products that aid in their long term health.
To access your personal data, a Project Genesis app is available, and it also connects one to other users of the product. Future versions of the product will have more capabilities and are said to record heart rates as well.
Stylish Tracking Eyewear
This Pair of Glasses from 'Project Genesis' Tracks Your Activity Levels
Trend Themes
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3. Connected Health Apps - Innovation opportunity for connected health apps that integrate with wearable devices, offering users personalized data and social connections.
Industry Implications
1. Wearable Technology - Opportunity for the wearable technology industry to create stylish eyewear with built-in activity-tracking capabilities.
2. Fashion Eyewear - Disruptive innovation opportunity for the fashion eyewear industry to incorporate invisible wearable trackers and cater to users' desire for fashionable accessories.
3. Healthcare Technology - Opportunity to develop connected health apps that integrate with smart eyewear and provide users with personalized health data and social connectivity.