Here's hoping that one day all online ads are as charitable as the ones found on Tous Donateurs. Tous Donateurs is a French website that lets users "donate" to charity by watching 30-second advertisements. The site is easy to use and makes donating to charity easy and cost-free.
Users of Tous Donateurs begin by registering with the site for free and selecting a charity of their choice. They then watch 30 second advertisements and must answer one question about each ad after it's finished. After answering the question the ad's sponsor will donate 1 Euro to the user's charity of choice.
Times are tough and money is tight the world over. Tous Donateurs "donating without donating" model is perfect for today's economic climate. The site is currently French-only, but hopefully it will experience success and come to other countries.
Charitable Ad Streaming Sites
'Tous Donateurs' Donates to Charity for Every Commerical Watched
Trend Themes
1. Charitable Ad Streaming - Allowing users to donate to charity by watching 30-second ads.
2. Free and Easy Donations - Making giving to charity cost-free and straightforward.
3. Incentivized Ad Watching - Sponsors donate to a user's charity of choice for every ad watched.
Industry Implications
1. Charitable Organizations - Can partner with ad streaming sites to increase donations.
2. Online Advertising - Can implement a 'donate to charity by watching' feature to attract socially conscious customers.
3. Digital Marketing - Can potentially use charitable ad streaming as a way to target socially conscious consumers.