Scented Eyeshadow Palettes

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The Too Faced Sweet Peach Palette is a Limited Edition Product

The Too Faced Sweet Peach palette takes the cosmetics company's eyeshadows to new heights as it not only comes in a food-inspired package, but also is citrus scented. The limited edition makeup is no longer in stock on the brand's website, but is available at American retailers such as Sephora, Ulta, Macy's and HSN. Internationally, the palette will be available in May.

Too Faced Sweet Peach joins other food-themed packaging for their eyeshadows, including their peanut butter and jelly sandwich-inspired eyeshadow palettes and their chocolate bar treat-mimicking tins. In addition to holding a number of spring-appropriate colors, the shades within carry a sweet peach fragrance that will make your face smell like summer all season long.
Trend Themes
1. Scented Cosmetics - Innovative beauty companies can create scented cosmetics to enhance the consumer's sensory experience.
2. Food-inspired Packaging - Cosmetic companies can incorporate more food-inspired packaging to create unique and memorable products.
3. Limited Edition Products - Creating limited edition versions of popular products can increase demand and generate buzz in the beauty industry.
Industry Implications
1. Beauty Industry - The beauty industry can innovate by incorporating scents and unique packaging into their products to stand out in a competitive market.
2. Cosmetics Industry - The cosmetics industry can benefit from creating limited edition products that generate buzz and demand among consumers.
3. Retail Industry - Retailers can capitalize on popular and unique beauty products like the Too Faced Sweet Peach palette to attract more customers and drive sales.

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