Pre-Release Cosmetics Programs

Cosmetic brand Too Faced is launching its highly anticipated Fantasy Factory pre-release program on February 14. Known for its iconic Better Than Sex Mascara and Born This Way line, the brand is expanding its offerings to attract a new customer base. This innovative initiative marks the introduction of a limited-edition drop program exclusively available on Too Faced's e-commerce platform. By offering exclusive and timely products, Too Faced aims to capture the attention of beauty enthusiasts who crave unique and trend-forward cosmetics.

By leveraging the Fantasy Factory platform, Too Faced aims to engage with its loyal fan base while attracting new customers eager to explore the latest beauty innovations. As part of the program, customers can expect to receive three to four ultra-trendy products annually, each offered in limited quantities. Interested consumers can sign up through the brand's official Fantasy Factory webpage.