Due to the nature of Love Hotels, they are not often reserved in advance, which makes the Tonight for Two app handy for when the mood for spontaneous romance strikes. The app will scan your location and provide suggestions for Love Hotels in the immediate area that have vacancies. From here, users can get more information on each of the hotels nearby and browse photos of the rooms. The app is relatively new, and there are already about 30 different properties in Japan that can be booked. Once satisfied, a user is able to book a hotel room on the spot with a credit card.
Repeat uses of the Tonight for Two app will earn users points, which can be put towards discounted stays in the future.
Love Hotel-Locating Apps
The Tonight for Two App Helps Users Discover Hotels and Deals
Trend Themes
1. Spontaneous Romantic Getaways - Disruptive innovation opportunity: Develop a mobile app that helps couples find and book last-minute romantic getaways with special deals.
2. Location-based Hotel Recommendations - Disruptive innovation opportunity: Create an app that uses geolocation to recommend hotels based on user preferences and availability in the area.
3. Rewards-based Travel Apps - Disruptive innovation opportunity: Design a travel app that rewards users with discounts and perks for frequent hotel bookings and repeat usage.
Industry Implications
1. Hospitality - Disruptive innovation opportunity: Innovate the hotel industry by integrating technology to provide personalized and convenient experiences for spontaneous travelers.
2. Mobile App Development - Disruptive innovation opportunity: Explore the potential of creating user-friendly and intuitive mobile apps that cater to the specific needs of travelers and hotel bookings.
3. Loyalty Programs - Disruptive innovation opportunity: Transform traditional loyalty programs by offering incentives and rewards for frequent hotel bookings and stays.