The Tom Ford Spring/Summer 2014 collection has just been previewed to select fashion influencers, but already it's caused quite a bit of excitement in the men's fashion industry.
The collection consists of several formal outfits for men, none of which look like the classic tuxedo. In fact, these ensembles are the opposite of understated, featuring bright colors, shiny fabrics and busy patterns. One outfit consists of sleek black pants, a white button-up shirt, and a shiny blue suit jacket with a gold paisley pattern snaking over its surface. The entire ensemble is topped off with a black bow tie, giving this look a dandy-esque vibe.
With these outfits, men will be able to channel a glamorous lifestyle, somewhat like the Great Gatsby. These bright and light-hearted looks are also perfect for adding a bit of spice to the process of choosing an outfit, which, until now, has been pretty repetitive for men. However, with a neon pink jacket, or paisley-printed pants, choosing an outfit will never be boring again.
Shiny Men's Fashion
The Tom Ford Spring/Summer 2014 Collection is Sleek and Bright
Trend Themes
1. Bright Men's Fashion - Disruptive innovation opportunity: Create a line of bright and bold menswear that appeals to those wanting to make a fashion statement.
2. Glamorous Lifestyle - Disruptive innovation opportunity: Develop products and services that cater to individuals seeking to channel a glamorous lifestyle inspired by iconic figures like the Great Gatsby.
3. Spiced-up Outfit Selection - Disruptive innovation opportunity: Offer new and unique options for outfit selection that break away from the traditional and repetitive choices in men's fashion.
Industry Implications
1. Men's Fashion - Disruptive innovation opportunity: Introduce innovative designs and materials to the men's fashion industry, creating new trends and style options.
2. Luxury Goods - Disruptive innovation opportunity: Innovate and reimagine luxury goods by incorporating bold colors, patterns, and shiny fabrics, appealing to modern consumers looking for unique and eye-catching products.
3. Fashion Retail - Disruptive innovation opportunity: Revolutionize the way men shop for fashion by offering personalized and interactive experiences that make outfit selection more exciting and dynamic.