Timothy James Andrews took inspiration from some incredibly unlikely places for his Fall/Winter 2009 collection.
Inspired by Transformers, Tetris, Aztec, and Apocolypto, the looks are decidedly haphazard and wild. The Tetris look comes complete with a giant Tetris-colored hat.
While the combination of inspiration seems unconnected and random, when it is all put together, it creates a great futuristic look.
Implications - The rise of geek culture has pervaded into nearly every industry, including high fashion. Cutting-edge fashion designers are integrating elements from classic video games, 80s cult films and science fiction into their seasonal collections and magazine photo shoots, updating this iconography with avant-garde styling and futuristic aesthetics to resonate with a cultured audience.
Gamer Fashiontography
Timothy James Andrews Takes Inspiration From Tetris For Fall/Winter Collection
Trend Themes
1. Geek Culture Fashion - Fashion designers are integrating elements from classic video games and science fiction into their collections, updating this iconography with avant-garde styling.
2. Nostalgia-inspired Fashion - Designers are drawing inspiration from 80s cult films and classic video games to create a futuristic look with a touch of nostalgia.
3. Futuristic Aesthetics - Fashion designers are incorporating futuristic aesthetics into their collections, creating avant-garde and visually striking looks.
Industry Implications
1. High Fashion - High-end fashion designers are embracing geek culture and nostalgia-inspired fashion, creating disruptive innovation opportunities.
2. Video Game Industry - The integration of classic video game elements into fashion collections opens up opportunities for collaborations and brand licensing within the gaming industry.
3. Film and Entertainment - The influence of 80s cult films in fashion collections presents partnership opportunities and cross-promotion possibilities with the film and entertainment industry.