TikTok has announced the launch of TikTok Avatars, a new feature that will enable users to create custom characters that they can attach to their profiles. Similar to SnapChat's BitMoji avatars, TikTok will allow creators to craft avatars that mimic their real-life appearance and style. The avatar creation tool will provide extensive customization options, delivering a range of accessories, hairstyles, makeup, and piercings choices.
What's more, TikTok has made it incredibly easy to build a custom avatar. All users have to do is open the app's effects section, select the 'Avatar' effect, and begin creating their character. In addition, the Avatars can be used to create actual TikTok content, as they are capable of mincing motions, gestures, and movements. Currently, TikTok is working with its own 'Creator Diversity Collective.'
TikTok Avatar Features
'TikTok Avatars' are Highly Customizable Digital Characters
Trend Themes
1. Customizable Avatars - There's an opportunity to develop customizable avatar software that can be integrated into other social media platforms and online communities.
2. Avatar-based Content Creation - There's an opportunity to develop digital tools and technology that make avatar-based content creation fast, simple, and accessible to anyone.
3. Personalized Social Media - There's an opportunity to create new social media and sharing platforms that emphasize personalization, interactivity, and self-expression.
Industry Implications
1. Social Media - Social media platforms, especially those focused on video content, can benefit from integrating custom avatar features to enhance user engagement and promote brand differentiation.
2. Gaming - Online games and gaming platforms can benefit from integrating avatar design and creation features to foster deeper engagement and personalization among players.
3. Virtual Reality - Virtual reality platforms and tools can benefit from leveraging avatar technology to create immersive, highly interactive experiences that simulate real-world social interactions.