The Therm-a-Rest 'Space Cowboy' sleeping bag is designed as a premium piece of equipment for the avid camper to utilize when heading into the wilderness for a quick trip or extended stay. Featuring a synthetic water-resistant fill, the sleeping bag is able to avoid moisture to keep it feeling as comfortable as possible at all times and never moist. The ThermaCapture lining is able to reflect body heat back at the sleeper to ensure they are kept warm without the need for heaters or additional layers.
The Therm-a-Rest 'Space Cowboy' sleeping bag is set to be available in early 2018 and is ideal for backpackers, which speaks to the growing number of consumers seeking to go on trips in nature rather than in urban areas.
Heat-Reflecting Sleeping Bags
The Therm-a-Rest 'Space Cowboy' Sleeping Bag is Water-Resistant
Trend Themes
1. Water-resistant Sleeping Bags - Opportunity for outdoor gear industry to develop more water-resistant sleeping bags to improve outdoor camping experiences.
2. Body Heat-reflecting Sleeping Bags - Opportunity for materials science industry to develop more effective heat-reflecting materials for sleeping bags to keep campers warm in cold weather.
3. Backpacking and Camping Gear - Opportunity for the outdoor gear industry to design and manufacture more technologically advanced and comfortable gear for backpackers and outdoor enthusiasts.
Industry Implications
1. Outdoor Gear - More rugged, durable, and technology-based camping equipment can help improve the overall outdoor experience.
2. Materials Science - Advancements in heat-reflecting and water-resistant materials could have broader applications, including in the field of athletic and medical gear.
3. Travel and Tourism - Improving the experience of outdoor camping and backpacking can contribute to the growth of the adventure tourism industry.