Action Burger is a small eatery in Williamsburg, NYC, that claims to be America's first comic book and sci fi-themed restaurant.
The charming diner serves up gourmet burgers alongside a collection of over 250 playable vintage arcade games, hundreds of Nintendo games and a plentiful comic book collection. The menu reflects the tastes of the establishment. The sandwich offerings are divided into hero food and villain food, with the hero portion providing healthier fare. The more popular villain menu includes the Toragon burger, which boasts two patties with fried chicken and bacon sandwiched in between spicy guacamole and spicy mayo on top.
Not only is Action Burger an awesomely niche themed restaurant, but it also serves as a gathering place for meetup groups centered around comic books, science fiction writing and other geeky pursuits.
Geek Haven Eateries
Action Burger is America's First Comic Book and Sci Fi-Themed Restaurant
Trend Themes
1. Geek-themed Eateries - The rise of geek-themed eateries represents an opportunity to offer immersive dining experiences that appeal to a niche audience.
2. Hero and Villain Menus - Creating separate hero and villain menus provides an opportunity to appeal to health-conscious customers while also offering indulgent, decadent options.
3. Gaming as Dining Entertainment - Incorporating gaming experiences into dining establishments presents an opportunity to provide a unique form of entertainment that can enhance the overall dining experience.
Industry Implications
1. Restaurant Industry - The restaurant industry can explore the opportunity to tap into niche audiences through immersive, themed dining experiences.
2. Entertainment Industry - The entertainment industry can leverage the popularity of gaming and other geeky pursuits to create interactive experiences that engage customers in unique ways.
3. Gaming Industry - The gaming industry can partner with food establishments to incorporate gaming experiences into dining, providing a new and unique form of entertainment for customers.