Torchy's Taco's latest Taco of the Month is a truly unique creation called The Raj.
The Raji is a taco that draws inspiration from the flavors and ingredients commonly found in Indian cuisine. More specifically, you'll find a masala-marinated 'trailer park chicken' tender, raita, Parsi salad, fresh mango, chili crunch, and fresh mind and cilantro. The whole thing is all wrapped up in a soft flour tortilla. As Torchy's Taco's CEO Michael Rypka explains, "Our Director of Culinary Innovation, Chef Cheryl Drummond, has spent a long time perfecting the Raj so it captures the authentic spices India is known for, while still putting the unique Torchy's spin on it."
The Raj is available at all participating Torchy's Tacos locations this October.
Indian Cuisine-Inspired Tacos
The Raj is a New Taco That Draws Inspiration from Indian Cuisine
Trend Themes
1. Fusion Food - Combining different flavors and ingredients from multiple cuisines to create unique dishes that appeal to a wide audience.
2. Global Cuisine Tacos - Making tacos with popular global cuisine flavors and ingredients to create unique and diverse food experiences.
3. Cross-cultural Flavors - Exploring and experimenting with new flavor combinations by blending ingredients and techniques from different cultures.
Industry Implications
1. Food and Beverage - Opportunity to create new and innovative dishes by blending different cuisine types, opening up a whole new world of diverse food experiences.
2. Restaurant and Hospitality - Creating unique menu items with global flavor profiles can provide a competitive edge in the market and attract a wider audience.
3. Fast Casual Dining - Introducing unconventional and fusion menu items in fast casual restaurants can attract foodies, trendsetters and drive customer loyalty and engagement.