The Oasis mall is set to open in Doha, Qatar in 2016 and will account for a total land area that adds up to 50 soccer fields. Among its 17 movie theaters, the Oasis mall will also contain the world's largest 3D IMAX theater.
The vast shopping mall will be scattered with cafes, gardens, stores and artistic projects that will give each visitor a unique and different experience each time. The massive space will cater to Middle Eastern locals as well as vacationing tourists.
This extravagant mall will have a glass dome roof and it will bring as much greenery and foliage into the space as possible. The ultimate goal is to cover the majority of the 500,000 square meter shopping center with natural elements.
Oversized Shopping Centers
The Oasis Mall Will Contain 500 Shops & 17 Movie Theaters
Trend Themes
1. Green Shopping Centers - With the goal of incorporating natural elements into the shopping experience, there is a growing trend of building shopping centers with greenery and foliage.
2. Mixed-use Shopping Centers - The concept of creating shopping centers that offer a diverse range of experiences, including cafes, gardens, stores, and artistic projects, is gaining popularity.
3. Immersive Movie Theaters - The inclusion of large-scale 3D IMAX theaters in shopping centers offers a unique and immersive entertainment experience that is breaking the traditional boundaries of movie-watching.
Industry Implications
1. Retail - The retail industry can explore the disruptive innovation opportunity of incorporating greenery and natural elements into shopping centers to enhance customer experience.
2. Entertainment - The entertainment industry can capitalize on the trend of immersive movie theaters by creating innovative cinematic experiences within shopping centers.
3. Real Estate - Real estate developers can tap into the growing demand for mixed-use shopping centers that offer a variety of experiences to attract both locals and tourists.