Old-school browning gels have been reinvented for a new generation of sun-bathers with clean, multi-benefit formulations like The Golden Guard by Dune, which offers a modern twist on achieving a sun-kissed glow while prioritizing skin health and nourishment.
The brand's latest launch takes the form of a supremely hydrating, easy-to-blend browning gel sun care product with only vegan, non-toxic and reef-friendly ingredients. A standout inclusion is watermelon seed oil, chosen for its ability to naturally boost the production of melanin in the skin for an even better bronze. Other skin-caring ingredients include antioxidant-packed caffeine, glycerin and tropical Chinese hibiscus flower extract for immediate and long-lasting hydration—up to 72 hours—even after just a single application.
Nourishing Browning Gels
The Golden Guard by Dune Features Hydrating Watermelon Seed Oil
Trend Themes
1. Clean Beauty Revolution - Formulations prioritize vegan, non-toxic, and reef-friendly ingredients, appealing to health-conscious consumers.
2. Multi-benefit Skincare Products - Products combining skincare benefits with aesthetic enhancements, such as hydration and bronzing, are on the rise.
3. Natural Ingredient Emphasis - Incorporating potent natural ingredients like watermelon seed oil and Chinese hibiscus flower extract is gaining popularity for their dual functional and skin-nourishing properties.
Industry Implications
1. Beauty and Personal Care - Innovations in cleaner, multi-functional skincare products influence significant shifts in consumer preferences.
2. Health and Wellness - Creating products with naturally derived ingredients to enhance holistic health and wellness practices is expanding.
3. Eco-friendly Products - The demand for environmentally conscious products is increasing within industries aiming to reduce ecological footprints.