Alexa Chung and Poppy Delevingne go on a fun-filled fashion road trip for the latest The Edit July 2014 cover shoot.
"Good friendship can make your heart light, it can make you feel giddy, it can make you feel like when you fall in love," says the British model Delevingne about her friend of 10 years Chung.
Both friends are known to be ahead of the fashion and they've teamed-up for the latest The Edit July 2014 cover shoot by Net-a-Porter. The two friends pose for photographer Stefano Galuzzi in the western-inspired shoot in designs by labels like Stella McCartney, Elizabeth and James, Givenchy and more.
"We’re very supportive of each other though: I’m always so interested in what she’s doing.You get so much more out of life by being supportive and having loving friends who are there for you," says Delevingne.
Bohemian Wanderlust Editorials
Alexa Chung and Poppy Delevingne Star in The Edit July 2014 Issue
Trend Themes
1. Fashion Road Trips - Opportunity to create unique editorial content by capturing fashion in unconventional settings.
2. Friendship Collaborations - Opportunity to leverage the power of strong friendships to create compelling fashion campaigns and editorials.
3. Supportive Friendships in Fashion - Opportunity to showcase the importance of supportive friendships in the fashion industry and their positive impact on personal and professional growth.
Industry Implications
1. Fashion Photography - Disruptive innovation opportunity to explore new locations and concepts for fashion shoots, breaking away from traditional studio settings.
2. Fashion Brands - Opportunity for fashion brands to collaborate with a group of friends to promote their collections, creating a relatable and authentic image.
3. Fashion Publications - Opportunity for fashion publications to feature editorials that celebrate and highlight the power of friendship in the industry, fostering a sense of community among readers.