The Better Hawaiian Roll is the latest addition to the band's low-carb, high-protein product range that's perfect for consumers to try out this summer as a way to elevate their favorite meals.
The product maintains a Non-GMO Project Verified recipe that has just one-gram of net carbs with eight-grams of protein and no added sugar. The product thus contains the equivalent net carb count to a single grape to make it simpler for consumers to understand when looking to incorporate it into their diet.
Founder and CEO Aimee Yang spoke on The Better Hawaiian Roll saying, "The Better Hawaiian Roll is a testament to our innovative prowess and ability to quickly span into different verticals. The current largest domestic producer of traditional Hawaiian rolls drives $400 million annually; we believe that the value in innovation that Better brings will be clear to the consumer, and will allow us to quickly grow into the market."
High-Protein Hawaiian Rolls
The Better Hawaiian Roll Has the Net Carb Equivalent to One Grape
Trend Themes
1. Low-carb, High-protein Products - The Better Hawaiian Roll is part of a low-carb, high-protein product range, offering a healthier alternative to traditional Hawaiian rolls.
2. Non-gmo Project Verified Recipes - The Better Hawaiian Roll maintains a Non-GMO Project Verified recipe, catering to consumers who prioritize clean and natural ingredients.
3. Simplifying Nutritional Information - The product's net carb equivalent to one grape makes it easier for consumers to understand and incorporate into their diet plans.
Industry Implications
1. Food Manufacturing - The Better Hawaiian Roll's innovative recipe and nutritional profile present disruptive opportunities for the food manufacturing industry.
2. Bakery - The Better Hawaiian Roll's low-carb, high-protein formula opens up potential avenues for disruption in the bakery industry.
3. Health Foods - The Better Hawaiian Roll's focus on low-carb, high-protein options aligns with the growing demand for healthy food products, creating opportunities in the health foods industry.