The Tesco laundry pods are no longer being packaged in plastic tubs as part of the brand's commitment to reducing its plastic use and prioritizing more sustainable alternatives. The laundry detergent pods packaging will now be crafted out of recyclable cardboard that's easy to recycle once empty and will help to save 252-tonnes of plastic on an annual basis. The packaging is also made with more than 90% recycled cardboard and has an FSC-certified profile.
Tesco Group Quality Director Sarah Bradbury spoke on the updated Tesco laundry pods packaging saying, "Customers are focused on getting great value right now, but we know that they still want to choose products that use less or no plastic in their packaging. This is one of many changes we’re making to reduce unnecessary plastic from products right across our stores."
Paper-Made Detergent Packaging
Tesco Laundry Pods Now Come in Cardboard Packs
Trend Themes
1. Sustainable Packaging - The use of easily recyclable and biodegradable packaging materials such as cardboard shows an opportunity for brands to embrace sustainable packaging solutions.
2. Plastic Reduction - Increasing consumer demand for products packaged using less or no plastic offers a space for innovators to create alternative packaging materials for different products.
3. Eco-friendly Business Practices - Businesses working to reduce their carbon footprint and environmental impact attract customers and enhance their brand reputation while preserving the planet.
Industry Implications
1. Household and Cleaning Products - The shift towards sustainable packaging in household and cleaning products creates an opportunity for cleaning products companies to adopt eco-friendly initiatives that benefit the environment and attract customers.
2. Retail - The use of sustainable packaging solutions such as recyclable cardboard is an opportunity for retailers to reduce unnecessary plastic in their supply chain, increase revenue growth, and positively impact the environment.
3. Manufacturing - Manufacturers that prioritize the development of sustainable packaging materials can reduce the environmental impact of their products while being more cost-effective and environmentally friendly than traditional materials like plastic.