In an effort to expand its current lineup of breakfast sandwiches, Bruegger’s Bagels has debuted a cheesy new offering called the Crispy Chicken & Tater Egg Sandwich. Made with a bagel that features a baked-in hash brown, the new sandwich is the ultimate breakfast combo.
The Crispy Chicken & Tater Egg Sandwich is a limited-edition dish currently available at participating Bruegger’s Bagels locations. What makes the sandwich so unique is that it is made with a Cheesy Hash Brown Bagel, which consists of a potato roll combined with a baked-in hash brown and cheese mix. The cheesy bagel is then topped with a crispy chicken breast, a freshly cracked egg, a slice of cheddar cheese, and country pepper cream cheese.
With the demand for breakfast sandwiches still on the rise, Bruegger’s Bagels' new offering gives consumers a whole new way to enjoy their first morning meal on the go.
Cheesy Hash Brown Bagels
The New Crispy Chicken & Tater Egg Sandwich Features a Hash Brown Bagel
Trend Themes
1. Breakfast Sandwich Innovation - Bruegger’s Bagels' Crispy Chicken & Tater Egg Sandwich featuring a Cheesy Hash Brown Bagel opens up opportunities to create fresh, innovative breakfast sandwich offerings.
2. Menu Item Customization - The Cheesy Hash Brown Bagel allows for customization of breakfast sandwiches, opening opportunities for customers to create their own unique sandwich combinations.
3. Convenience-oriented Breakfast - Bruegger’s Bagels' Crispy Chicken & Tater Egg Sandwich appeals to consumers who prioritize convenience in their breakfast choices.
Industry Implications
1. Fast Food - Fast food chains can capitalize on the trend of breakfast sandwiches through innovation with fresh ingredient combinations and unique pairings, similar to Bruegger’s Bagels' Cheesy Hash Brown Bagel.
2. Foodservice - Restaurants in the foodservice industry can offer customizable breakfast sandwich options to cater to consumers who want convenience without sacrificing personalization.
3. C-store - Convenience stores can compete in the breakfast market by offering pre-made, fresh-to-go breakfast sandwiches similar to Bruegger’s Bagels' Crispy Chicken & Tater Egg Sandwich featuring a Cheesy Hash Brown Bagel.