Luminizing Targeted Serums

Aveda's Plant-Powered Instant Luminizer Rejeuvenates Skin

Aveda is preparing to launch a trio of targeted serums for the face and one of the new products that will be joining the Aveda Botanical Kinetics range is an Instant Luminizer. This plant-powered skincare product leverages the power of plant stem cells and plant-derived acids to deliver 100% vegan care. The luminizing serum is a solution that focuses on plant-derived AHAs and snow lotus cells to provide rejuvenating benefits.

Snow lotus, as an ingredient in skincare, is a favorite for its anti-aging properties, since it is credited with helping to reduce inflammation, reduce wrinkles and support plumpness. Like other products from the Botanical Kinetics range, this one is focused on restoring the skin's natural beauty with the potent energy of plants.
Trend Themes
1. Plant-powered Skincare - An opportunity to develop more skincare products powered by plants, highlighting the natural and sustainable alternatives to traditional ingredients.
2. Targeted Serums - An opportunity to create more specialized and customized serums for different skin types and concerns.
3. Anti-aging Ingredients - An opportunity to incorporate more anti-aging ingredients such as snow lotus to skincare formulations.
Industry Implications
1. Beauty - The beauty industry can leverage this trend by creating innovative and sustainable plant-based skincare products.
2. Health and Wellness - The health and wellness industry can collaborate with the beauty industry to promote natural and sustainable plant-based skincare as part of a healthy lifestyle.
3. Agriculture - The agriculture industry can benefit from the demand for plant-based skincare ingredients, encouraging sustainable farming practices and expanding their market opportunities.

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