Tara O’Hehir, a London, UK-based photographer, has found the perfect way to accentuate the look of glasses on a human face; she’s eliminated the rest of the person, leaving behind only the eyes, noses and mouths of her subjects. The results are photos of phantom-like people wearing stylish frames that just seem to pop right off the screen. It’s such a simplistic, yet effective way of directing people’s attention to the product being sold, which in this case is Fritz Frames’ hand-crafted timber glass frames.
The manner in which Tara O’Hehir has manipulated her photos makes it appear as though a talented artist rendered each face using a pencil. In certain pictures, the cheeks of her subjects seem to fade effortlessly into the background, amplifying the ghostly effect of her images.
Ghostly Glass-Wearing Photography
Tara O'Hehir Helps Sell Frames with Phantom-Like Subjects
Trend Themes
1. Phantom-like Photography - Opportunity for photographers to explore minimalist and mysterious subject matter, catering to a growing interest in the surreal and ethereal.
2. Minimalistic Product Photography - Opportunity for e-commerce retailers to showcase their products in a simple and impactful way, drawing attention to key features.
3. Simplistic Advertising Imagery - Opportunity for advertisers to create visually striking ads by focusing on a single aspect of their product or service, and allowing it to take center stage.
Industry Implications
1. Eyewear - The unique framing technique used in photography can be utilized by eyewear retailers to create captivating marketing and advertising imagery.
2. Art and Photography - The ethereal, minimalist approach to photography used in this example presents an opportunity for the art and photography industry to explore new directions in creating impactful visuals.
3. E-commerce - The minimalist style of photography exhibited in this example can be applied to product photography, making it an ideal opportunity for e-commerce businesses looking to showcase their products in a clean and concise manner.