Forget what your parents told your 8-year-old self about not playing with food, because Sweet Play by Elsa Lambinet is all about culinary fun.
The French designer has invented a concept gourmet experience that's quirky, smart and playful at the same time. Sweet Play is a clever project that completely reinvents the idea of eating chocolate. Lambinet has changed the form of this sweet by creating little slots, holes and wafers into the chocolate so that other small treats can be paired with the dessert. Whether it's a a piece of cherry on the top or syrup through the inserts, the possibilities are endless.
The concept of Sweet Play is both brilliant and whimsical. This is culinary adventure at its best.
DIY Chocolate Builders
Sweet Play Encourages You to Play with Food
Trend Themes
1. Interactive Food - Interactive food experiences that invite participation can create new, memorable and highly shareable experiences
2. Reinvented Desserts - Creative reinventions of classic desserts can offer new twists on familiar flavors and attract repeat business
3. DIY Dining - Do-it-yourself dining experiences that add an element of customization and playfulness can differentiate a restaurant from competitors
Industry Implications
1. Food & Beverage - Innovative food and beverage companies can experiment with interactive packaging and unusual food forms to engage customers in new ways
2. Hospitality - Hotels and resorts can offer playful and memorable culinary experiences to enhance guest satisfaction and drive repeat bookings
3. Confectionery - Confectionery brands can experiment with novel chocolate forms and interactive elements to create buzz and stand out in crowded markets