Pro skater Stevie Williams has linked up with streetwear company Supra for a second serving of his co-designed kicks, The Supra Vaider 2.
The shoes have an updated look while still maintaining original design features, and, of course, they’re draped in Stevie’s signature purple. The centerpiece of this collection are the jet black high tops, trimmed with purple suede on the tongue and toes. Supra will also be releasing lows and highs in a few other colorways, including smokey grey/black and red and a classic navy blue.
Williams is no stanger to shoe design either. In the past, he has helped Reebok and Nike reinvent their line of skate shoes. He also opened two streetwear/skate shops, one in California and the other in Altanta.
The Supra Vaider 2 triple threat holiday pack is looking like its going to be a sick collection.
Street Chic Sneakers
The Supra Vaider 2 Winter 2011 Preview Shoes are Bold
Trend Themes
1. Streetwear Collaboration - The collaboration between Supra and Stevie Williams showcases the trend of streetwear brands partnering with influential individuals to create unique sneaker designs.
2. Updated Sneaker Designs - The Supra Vaider 2 collection demonstrates the trend of updating and modernizing classic sneaker designs with new colors and materials.
3. Skater Influence - Stevie Williams, a professional skateboarder, brings his expertise and style to the sneaker industry, highlighting the trend of skater influence in footwear.
Industry Implications
1. Streetwear - The collaboration between Supra and Stevie Williams presents opportunities for streetwear brands to expand their collection with custom-designed sneakers.
2. Sneaker - The updated design of the Supra Vaider 2 collection provides opportunities for sneaker brands to create modernized versions of their classic models.
3. Skateboarding - Stevie Williams' involvement in sneaker design highlights opportunities for the skateboarding industry to collaborate with footwear brands and create skate-focused footwear.