In the heat of the summer, heavy body creams and lotions can feel cumbersome and uncomfortable to apply but lightweight body serums offer a refreshing alternative for keeping skin supple in the heat. Summer Skin is one such product that "hydrates like a rich nourishing lotion but feels like a barely there serum."
This unique serum-lotion hybrid by ABI AMÉ is lightweight and fast-absorbing and it shares the benefits of four active ingredients: protective niacinamide, soothing oat extract, strengthening Vitamin B5 and saccharide isomerate, which the brand describes as "hyaluronic acid’s more effective cousin that no one talks about."
This whole-body skincare product is ready to be applied from the neck down to support softer, healthier skin in the summer and beyond.
Hybrid Body Serums
Summer Skin by ABI AMÉ is a Lightweight Serum-Lotion
Trend Themes
1. Lightweight Body Serums - The trend of lightweight body serums offers a refreshing alternative to heavy creams and lotions in the summer, providing a more comfortable and enjoyable skincare experience.
2. Serum-lotion Hybrids - The emergence of serum-lotion hybrids, like ABI AMÉ's Summer Skin, presents an innovative product category that combines the benefits of both serums and lotions, providing a unique solution for skincare.
3. Multi-active Ingredient Products - The popularity of skincare products, such as Summer Skin, that contain multiple active ingredients like niacinamide, oat extract, Vitamin B5, and saccharide isomerate, showcases the demand for comprehensive skincare solutions.
Industry Implications
1. Skincare Industry - The skincare industry can embrace the trend of lightweight body serums and develop innovative products that cater to the unique needs and preferences of consumers during hot summer months.
2. Beauty Product Manufacturing - Manufacturers in the beauty industry can explore the production of serum-lotion hybrids, capitalizing on the growing demand for versatile skincare products that combine the best of both worlds.
3. Active Ingredient Suppliers - Suppliers of active skincare ingredients have an opportunity to provide comprehensive ingredient solutions, including niacinamide, oat extract, Vitamin B5, and saccharide isomerate, to fuel the development of multi-active ingredient products.