To help consumers get excited for spring, Halo Top has announced that it will be offering a limited-edition Strawberry Cheesecake pint this May.
If the Strawberry Cheesecake flavor sounds familiar, its because Halo Top originally included a Strawberry Cheesecake variety in its lineup of 60-calorie Halo Top Pops earlier this year. Now the same flavor comes in pint form for those who just can't get enough. As Halo Top president and COO Doug Bouton explained: "Our fans have been requesting a cheesecake flavor since we started out, so it made sense to create it for both pops and pints!"
This means Halo Top fans can enjoy an entire pint of ice cream studded with doughy cheesecake bites and a rich graham cracker swirl. However, it's not all sweet stuff. This new Strawberry Cheesecake pint also packs a serious protein punch with 20 grams of protein per pint.
Seasonal Strawberry Cheesecake Pints
Halo Top Created a Limited-Edition Strawberry Cheesecake Pint
Trend Themes
1. Limited-edition Flavors - Limited-edition flavors are a trend that food and beverage companies are exploring to create hype, drive sales and offer new experiences to their customers.
2. Protein-packed Ice Cream - Protein-packed ice cream is a trend that caters to a growing segment of health-conscious consumers looking for guilt-free indulgence.
3. Ice Cream with Real Mix-ins - Ice cream with real inclusions like cheesecake bites and graham cracker swirls is a trend that offers consumers a more indulgent ice cream experience.
Industry Implications
1. Food and Beverage - The food and beverage industry can leverage limited-edition flavors, protein-packed ice cream, and ice cream with real mix-ins to create new products for seasonal promotions for enhanced customer engagement.
2. Fitness and Health - Fitness and Health industry can leverage protein-packed ice cream to market to health-conscious consumers who are looking for healthier options while enjoying their favorite indulgences.
3. Dessert and Snack - The Dessert and Snack industry can leverage ice cream with real mix-ins to create exciting new treats for customers who are looking for unique dessert experiences.