This Nissan 370Z video proves that to make a truly awesome car video, all you need to do is add Sports Illustrated swimsuit models, donuts and drifting. The clip above features Damaris Lewis, Jessica Hart and Melissa Haro sitting shotgun in three Nissan 370Z’s as pro drivers take the cars for a spin--literally--through the Luxor parking lot in Las Vegas.
At first, the Sports Illustrated swimsuit models look frightened as each Nissan 370Z veers off the Strip and onto the top level of the parking lot. This apprehension quickly turns into adrenaline, however, and by the end of the video, Damaris Lewis, Jessica Hart and Melissa Haro are as amped-up as ever.
Hot + Fast Cross-Promotions
SI Swimsuit Models Team Up With Nissan 370Z for a Driftastic Ride
Trend Themes
1. Cross-promotions - Exploring unique collaborations between brands for enhanced marketing opportunities.
2. Car Videos - Creating captivating and memorable videos showcasing the features and capabilities of cars.
3. Celebrity Endorsements - Leveraging the influence of celebrities to enhance brand awareness and credibility.
Industry Implications
1. Automotive - Opportunities for car manufacturers to partner with other brands to create engaging content.
2. Fashion - Collaborations between fashion brands and car manufacturers to create unique promotional campaigns.
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