Just like its Mini Spicy Pumpkin Samosa, Trader Joe's new Spicy Pumpkin Curry Simmer Sauce combines the delicious fall taste of pumpkin with a bit of fiery heat. As Trader Joe's jokes, "Is there anything to which we won’t add pumpkin? Apparently not."
Trader Joe's new Spicy Pumpkin Curry Simmer Sauce is a ready-to-use curry sauce that can be used to prepare delicious Thai-style curries at home. The sauce is infused with spices like lemongrass, ginger, turmeric, cumin, and coriander, as well as pumpkin puree and coconut cream. This gives the sauce a creamy texture, that's completely vegan. The sauce also gives a deliciously spicy kick thanks to the red jalapeño puré—though the brand assures customers that it's "not overwhelmingly spicy."
Simmering Pumpkin Curry Sauces
Trader Joe's New Spicy Pumpkin Curry Simmer Sauce Brings the Heat
Trend Themes
1. Pumpkin-flavored Products - Businesses can innovate by exploring unconventional pumpkin-based flavors and experimenting with different spice combinations.
2. Convenient Meal Solutions - Companies can capitalize on the increased demand for easy-to-prepare meal solutions by developing more ready-to-use sauces and condiments.
3. Vegan Products - The rise of veganism presents an opportunity for companies to create more plant-based alternatives, like Trader Joe's Spicy Pumpkin Curry Simmer Sauce.
Industry Implications
1. Food and Beverage - The food and beverage industry can capitalize on the pumpkin spice trend and create new innovative products like pumpkin-based sauces and condiments.
2. Retail - Retail companies can take advantage of the demand for seasonal items and promote Thanksgiving-specific products to drive sales.
3. Meal Delivery Services - Meal delivery companies may expand their product offerings by including more pumpkin-flavored meal options, making use of fall season produce.