Two of the most commonly recommended skincare tips are staying hydrated and applying (and reapplying) sunscreen and HABIT is a new brand that hopes to help consumers with the latter—especially with its SPF mist. HABIT is a new beauty brand that acknowledges that there are sun protection products for occasions like going to the beach and other solutions that are needed for daily life.
HABIT's debut product is an SPF 41 mist called No41 that's designed to protect skin from UV rays. The product is touted as an "elegant SPF for habitual use" that delivers a fine mist, quick-setting properties and a clean, 16-ingredient formula. Unlike many sun care products that need to be rubbed directly onto the skin, this one offers an easy way to refresh bare and done-up faces as needed.
Touchless SPF Mists
HABIT's Mister Helps to Foster Healthy Sun Protection Rituals
Trend Themes
1. Touchless SPF Mists - HABIT's No41 SPF mist offers an easy and convenient way to apply sunscreen without needing to rub it onto the skin.
2. Habitual Sun Protection - HABIT's SPF mist emphasizes the importance of regular and frequent sun protection for daily life, beyond just beach occasions.
3. Clean and Elegant Formulations - HABIT's No41 SPF mist showcases a 16-ingredient formula that is minimalistic and fits with consumers' desires for clean beauty products.
Industry Implications
1. Skincare - The skincare industry can leverage touchless SPF mists to provide innovative and convenient sun protection solutions.
2. Beauty - The beauty industry can embrace touchless SPF mists as a disruptive innovation opportunity to expand their product lines and cater to consumers' increasing interest in sun protection.
3. Personal Care - The personal care industry can capitalize on the trend of clean and elegant formulations in SPF mists, offering consumers products that align with their preferences for minimalistic and clean beauty options.