US beverage brand Soul Fizz recent launched a new line of sparkling waters that are specifically designed to appeal to children. In recent years, many parents have begun looking for healthy alternatives to sugary sodas. These new drinks combine the carbonation that children love with the refreshing taste of fruit for a delicious soda alternative.
The new beverage line from Soul Fizz is called Giggle and it includes two fruit-flavored varieties: Lemonlicious and Orangeriffic. The sparkling waters are lightly carbonated and naturally sweetened with a combination of stevia and erythritol. The drinks are made from USDA-certified organic ingredients and they are completely free from any artificial colors, flavors or preservatives.
At only 15 calories per serving, the sparkling waters provide a healthy, kid-friendly alternative to sugar-rich sodas.
Kid-Friendly Sparkling Waters
The Giggle Line from Soul Fizz Serves as an Alternative to Soda
Trend Themes
1. Kid-friendly Beverages - As more parents seek healthy alternatives to sugary sodas, the market demand is growing for beverages specifically designed to appeal to children.
2. Organic and Natural Products - The rising trend towards organic and natural products provides an opportunity for innovative beverage companies to cater to health-conscious consumers by using USDA certified organic ingredients in their products.
3. Low-calorie Drinks - With the increasing demand for healthier drinks options, low-calorie drinks are becoming an increasingly popular choice for consumers who want to enjoy their beverages without the added sugar and calories of traditional sodas.
Industry Implications
1. Beverage Industry - The beverage industry can capitalize on the growing demand for healthier, low calorie drink options by developing new products targeted towards children and health-conscious consumers.
2. Organic Food Industry - The organic food industry can benefit from the trend towards organic products by expanding their product lines to include organic and natural beverages for children and families.
3. Health and Wellness Industry - The health and wellness industry can leverage growing consumer awareness of the negative health effects of sugary drinks by promoting low-calorie, organic and natural beverage products to parents seeking healthier options for their children.