Insomniacs will do just about anything to catch some extra Zs, and Som Sleep is here to help. With claims that it will help to relax you and promote a normal sleep cycle, the drink offers a simple way to wind down just before bed.
Som Sleep is a melatonin-based drink that is designed to "promote relaxation" and help "maintain a normal sleep cycle." The brand claims that the berry-flavoured drink is backed by science and only uses the highest quality ingredients, including Magnesium and Vitamin B6 for biosynthesis, L-Theanine and GABA for relaxation, and Melatonin for sleep. As far as directions go, the brand simply recommends drinking one can 30 minutes before bed to "wake up refreshed and ready to take on the day."
Available in a regular and sugar-free formula, Som Sleep helps meet the consumer demand for products that promote better sleep without the use of drugs or habit-forming ingredients.
Sleep-Inducing Melatonin Drinks
Som Sleep is a Melatonin-Based Drink That Can Help You Hit the Hay
Trend Themes
1. Melatonin-based Drinks - Opportunity for beverage companies to explore the use of melatonin as a functional ingredient for promoting sleep and relaxation.
2. Non-drug Sleep Aids - Opportunity for companies to develop non-drug sleep aids using natural ingredients to meet growing consumer demand.
3. Functional Beverages for Sleep - Opportunity for companies to expand their beverage portfolio and offer functional drinks for promoting relaxation and better sleep.
Industry Implications
1. Beverage Industry - Beverage companies can explore the development of functional drinks for promoting relaxation and better sleep.
2. Nutraceutical Industry - Nutraceutical companies can incorporate melatonin into their product offerings for promoting sleep and relaxation.
3. Health and Wellness Industry - Companies in the health and wellness industry can offer non-drug sleep aids using natural ingredients to meet consumer demand.