Kate Mcleod's Face Stone is a solid skincare moisturizer that melts on contact and enriches skin with the benefits of oils and butters. Useful for all skin types, the product helps to inspire moments of self-care by providing a facial massage when applied. The product can be used day and night, and the brand recommends applying a thicker coat before bedtime across the cheekbones, jawline and even the curves of the neck.
Some of the key ingredients in the Face Stone are kokum butter, plus oils such as grapeseed, rosehip, blue tansy, meadowfoam seed, plum kernel and much more.
The product can be purchased as part of a starter kit to begin with then replenished as needed with waste-reducing refills.
Solid Skincare Moisturizers
Kate Mcleod's Face Stone is a Face Moisturizer That Melts on Contact
Trend Themes
1. Solid Skincare Moisturizers - Solid moisturizers that offer facial massage and benefits of oils and butter provide opportunities for self-care and convenience.
2. Waste-reducing Refills - A commitment to sustainability and eco-friendliness presents a disruptive innovation opportunity for personal care brands.
3. Facial Massage Devices - The trend in solid skincare moisturizers that encourage facial massages also presents an opportunity for the development of facial massage devices.
Industry Implications
1. Personal Care Products - Kate Mcleod's solid skincare moisturizer is a disruptive innovation that is relevant to the personal care industry.
2. Sustainable Beauty Brands - The features of the product- from waste-reducing refills to natural ingredients make it a suitable product line for eco-friendly beauty brands.
3. Self-care Industry - The trend in personal care products that double as self-care influencers like Kate McLeod's Face Stone aligns itself with the ongoing self-care industry.