Since solid shampoos and solid conditioners have gained popularity because they promote more sustainable practices in the haircare industry, brands are also experimenting with other waterless formats—Lush, for example, boasts a solid massage oil. The brand claims that this bar, which is called the 'Wiccy Magic Muscles Massage Bar,' has the power to soothe sore and achy muscles.
The butters and oils used in the solid massage oil are picked out for their effectiveness and their ability to melt at body temperature. Ingredients include Fair Trade Organic Cocoa Butter, Organic Aduki Beans, Fair Trade Shea Butter, Organic Jojoba Oil, Cinnamon Leaf Oil, Peppermint Oil, Extra Virgin Coconut Oil, and more.
The solid massage oil by Lush is also completely vegan and cruelty-free.
Soothing Massage Bars
This Solid Massage Oil by Lush Promises to Alleviate Soreness
Trend Themes
1. Solid Beauty Products - The popularity of solid shampoos and conditioners are paving the way for other waterless beauty products like solid massage oils.
2. Sustainable Self-care - Consumers are gravitating towards eco-friendly and sustainable self-care options like the solid massage oil bar from Lush.
3. Natural Muscle Relief - Products like the 'Wiccy Magic Muscles Massage Bar' from Lush are gaining popularity for their natural muscle soothing properties.
Industry Implications
1. Beauty Industry - Brands within the beauty industry can innovate by creating more sustainable and natural alternatives to traditional liquid-based products like massage oils.
2. Health and Wellness Industry - The health and wellness industry can explore natural remedies for muscle soreness and promote eco-friendly products like the solid massage oil bar from Lush.
3. Spa and Massage Industry - Businesses in the spa and massage industry can add eco-friendly and sustainable options to their offerings like the solid massage oil bar from Lush to appeal to consumers looking for natural muscle relief.