Ian and Tom Hopper are the father and son team behind Pin Point Adventure that teamed up with Northumberland in order to strum up interest in snowshoe tours around the heritage site.
The excursion gives people a view of Hadrian's Wall that they'd never see otherwise, since the snowshoes give them the ability to walk far out into areas of deep snow where they would otherwise sink. On the walking tour, groups are taught survival skills like how to build a shelter from the snow, or how to heat water that will boil in a matter of minutes, no matter how harsh the weather conditions.
Those who are wary about venturing out into the snow will find solace in the fact that Ian has an International Mountain Leader Award, meaning he's qualified to take groups trekking from anywhere from Everest to Mount Blanc.
Arctic Snowshoe Tours
Northumberland x Pin Point Adventure Offer a New Way to See Hadrian's Wall
Trend Themes
1. Snowshoe Adventure Tours - Creating new experiences to explore celebrated sites in winter by offering snowshoe tours.
2. Survival Training Experiences - Enabling people to learn survival skills in harsh weather conditions while Snowshoeing.
3. Qualified Mountain Leaders - Proving expertise in mountain trekking and creating unique experiences by offering tours of famous sites.
Industry Implications
1. Tourism Industry - Opportunity for tour companies to offer unique snowshoe experiences to explore historical sites, and collaborate with survival training experts to offer safe and informative experiences.
2. Outdoor Apparel Industry - Opportunity for outdoor apparel companies to design snowshoes to allow people to navigate into deep snow, and clothes that aid survival and comfort in harsh weather conditions.
3. Survival Training Industry - Opportunity for survival training companies to collaborate with tour companies to offer survival training while snowshoeing, and offering unique experiences to observe famous sites.