Xiaomi released the MIJIA smart skipping rope, the company's first smart-designed skipping rope. The smart skipping rope is a new exercise method in which consumers can utilize the smart technology in the settings of the smart skipping rope to fit their needs. The smart skipping rope has a cordless and corded mode of operation with 20 days of battery life.
The smart skipping rope is adaptable, where the cordless mode can be utilized indoors through an air ball, and the corded mode has a 3-meter adjustable rope. The smart skipping rope has three built-in sensors that can accurately exercise data. The built-in sensors offer 360-degree multi-point monitoring and integrate the data from the monitoring into its counting algorithm, which can track the consumer's jumping movement and filter invalid jumps or missed records. Additionally, the smart skipping rope shows monthly and annual sports analysis reports to reflect better progress to the consumer through its hidden dot matrix digital display. Additional features can also be found in the smart skipping rope through the Xiaomi Sports Health App.
The smart skipping rope is available for $129 in RMB.
Smart-Designed Skipping Ropes
Xiaomi Launched MIJIA Smart Skipping Rope Made With Smart Technology
Trend Themes
1. Smart Fitness Accessories - There is an opportunity for brands to develop smart fitness accessories that integrate smart technology to personalize consumers' workouts.
2. 360-degree Monitoring - The trend of 360-degree monitoring in smart fitness equipment offers disruptive innovation for brands to create intelligent equipment offering superior exercise data capture.
3. Data-driven Fitness - The trend of data-driven fitness offers disruptive innovation for brands to provide consumers with deeper insights into their performance to enhance their fitness journey.
Industry Implications
1. Fitness Equipment - The fitness equipment industry has an opportunity to integrate smart technology to deliver intelligent equipment for better exercise data capture.
2. Consumer Electronics - The consumer electronics industry can develop smart fitness accessories that incorporate personalization and offer deeper insights to users.
3. Health and Wellness - The health and wellness industry can develop data-driven fitness programs and services that provide consumers with personalized insights to help them achieve their fitness goals.