Trader Joe's just announced the debut of new Sliced Korean Rice Cakes.
Earlier this year, Trader Joe's released its new Tteok Bok Ki offering. Tteok Bok Ki is essentially a tube-shaped simmered rice cake that's popular in Korean cuisine. Now, Trader Joe's is offering another Korean rice cake product for consumers to enjoy. The new Trader Joe’s Sliced Korean Rice Cakes are flat, oval-shaped rice-based disks – a shape that's similar to mochi. The rice cakes are sold plain and frozen, so you can whip them out at a moment's notice and use them in a wide variety of dishes. All you need to do is boil the rice cakes for a few minutes, brown in a pan, and then pair them with your favorite sauce, vegetables, or protein.
Frozen Korean Rice Cakes
Trader Joe's New Sliced Korean Rice Cakes Can Be Cooked from Frozen
Trend Themes
1. Frozen Rice Cake Trend - Trader Joe's new sliced Korean rice cakes demonstrate the trend towards frozen rice cakes that can be quickly prepared at home.
2. Korean Cuisine Trend - Trader Joe's expansion into Korean cuisine with their Tteok Bok Ki and Sliced Korean Rice Cakes highlights a trend towards increased popularity and availability of Korean dishes.
3. Convenience Food Trend - The release of Trader Joe's Sliced Korean Rice Cakes plays into the convenience food trend, offering consumers a quick and easy meal option.
Industry Implications
1. Frozen Food Industry - The frozen food industry could benefit from expanding their selection of traditional ethnic foods that can be easily prepared at home, like Korean rice cakes.
2. Grocery Industry - The grocery industry can capitalize on the trend towards Korean cuisine by offering more Korean ingredients and dishes in their stores.
3. Home Meal Kit Industry - The rise of convenient meal options, like Trader Joe's Sliced Korean Rice Cakes, present an opportunity for the home meal kit industry to incorporate more ethnic dishes into their offerings.