Throughout Pride Month, a number of businesses have launched products supporting the LGBTQ community, and this Skittles Rainbow Sherbet from Salt & Straw is another release that aims to offer support.
According to a Salt & Straw rep, this flavor required quite a bit of work to make. The Portland-based ice cream shop uses hundreds of pound of Skittles (sorted individually by hand) to make this sweet treat. Each flavor of Skittle is mixed with a corresponding color of sherbet before all the flavors are mixed together to create a rainbow swirl dessert. This flavor was "created to spread a message of love and support to the LGBTQ communities in our neighborhoods and across the nation." Proceeds from Salt & Straws Skittles Rainbow Sherbet will go to local equal rights groups and the limited-edition flavor will be available at the chain's Portland shop this weekend.
Pride-Honoring Ice Creams
Skittles Rainbow Sherbet Is Made From Hundreds of Pounds of Skittles
Trend Themes
1. Pride Month Collaborations - Businesses are releasing products supporting the LGBTQ community during Pride Month, creating opportunities for collaboration and positive social impact.
2. Handcrafted Ingredient Innovations - Using hundreds of pounds of Skittles to create a rainbow sherbet flavor showcases the potential for handcrafted ingredient innovations in the ice cream industry.
3. Limited-edition Charitable Releases - Limited-edition flavors like Skittles Rainbow Sherbet allow businesses to support local equal rights groups and leverage the power of exclusivity to drive sales.
Industry Implications
1. Food and Beverage - The food and beverage industry can explore collaborations and limited-edition releases to promote inclusivity and support social causes.
2. Confectionery - The confectionery industry can experiment with innovative uses of popular candies, like Skittles, to create unique flavors and attract customer attention.
3. Non-profit Organizations - Non-profit organizations focusing on equal rights can seek partnerships with businesses releasing products during Pride Month to amplify their impact and fundraising efforts.