Skincare essences are a foundational part of Korean beauty and set themselves apart from moisturizers by being developed to quickly sink into the skin and provide long-lasting hydration. Peach & Lily recently expanded its own line of K-beauty staples with the Wild Dew Treatment Essence, which not only promises long-lasting hydration but also the ability to boost the skin's radiance and combat breakouts.
The new product is powered by fast-acting, beneficial extracts like, antioxidant-rich lotus, protective bamboo and nourishing radish leaf. These ingredients are combined with brightening niacinamide, age-defying yeast ferment and firming adenosine to create a product with a lightweight, "water-like" and refreshing texture that boasts a slight floral scent.
Peach & Lily recommends this new product for all skin types, as well as "those seeking just 'a bit more' for their daily routine."
Deeply Hydrating Skincare
Peach & Lily's Skincare Essence is a Light, Refreshing and Water-Like
Trend Themes
1. Skincare Essences - Developing fast-absorbing, deeply hydrating skincare essences featuring beneficial natural ingredients like antioxidant-rich lotus, protective bamboo, and nourishing radish leaf provides an opportunity for brands to tap into the popularity of K-beauty staples and offer a unique product to consumers seeking long-lasting hydration.
2. Radiance-boosting Skincare - Creating skincare products that not only hydrate but also promote radiant skin can be a disruptive innovation opportunity for brands looking to offer more benefits to consumers. Ingredients like niacinamide, yeast ferment, and adenosine can provide anti-aging and firming benefits, with the added bonus of brightening the skin's appearance.
3. All-in-one Skincare - Developing skincare products that can cater to all skin types and provide multiple benefits can be a disruptive innovation opportunity for brands. Peach & Lily's recommendation for their new Wild Dew Treatment Essence for 'those seeking just 'a bit more'' highlights a need for products that can cater to a wide variety of consumers and offer an all-in-one solution.
Industry Implications
1. Beauty & Skincare - The beauty and skincare industry has a disruptive innovation opportunity to develop more deeply hydrating and radiance-boosting skincare products using natural ingredients that cater to all skin types and can offer an all-in-one solution.
2. Korean Beauty - The popularity of Korean beauty products presents an opportunity for the industry to meet consumer demands by developing more fast-absorbing, deeply hydrating K-beauty skincare essences that provide long-lasting hydration and other benefits like radiance-boosting.
3. Natural Ingredient Suppliers - Suppliers of natural skincare ingredients like antioxidant-rich lotus, protective bamboo, and nourishing radish leaf have an opportunity to provide these ingredients to the beauty and skincare industry for the development of fast-absorbing, deeply hydrating skincare essences and other innovative skincare products that meet consumer demands.