Luxury fashion house Balenciaga introduces a new shiny design in the form of a leather scuba style jacket to join the Fall/Winter 2020 season. The silhouette is a notable design following the Tyrex Motocross boot -- this time, drawing inspiration from underwater scuba sports.
The jacket is constructed from premium calf leather materials and boasts a zippered enclosure across the front in the middle. The design language perfectly blends elements of motocross gear aesthetics with scuba design. Branding details can be seen in the form of a stamped "blncg" that can be found at the chest area of the silhouette. There is also a branded strap that details the left arm of the scuba style jacket.
Shiny Leather Scuba Jackets
Balenciaga's Scuba Style Jacket Boasts Calf Leather Materials
Trend Themes
1. Shiny Leather Jackets - Leather jackets using shiny materials are a disruptive innovation opportunity for the fashion industry.
2. Scuba Style Fashion - Scuba style clothing is a disruptive innovation opportunity for the fashion industry.
3. Premium Leather Materials - Using premium leather materials is a disruptive innovation opportunity for luxury fashion brands.
Industry Implications
1. Fashion Industry - The fashion industry can take advantage of the trend towards shiny leather and scuba style clothing.
2. Luxury Fashion Industry - Luxury fashion brands can use premium leather materials to create high-end products.
3. Sportswear Industry - The sportswear industry can adapt scuba style clothing design elements into athletic wear.