Scent is powerfully connected to memories and emotions and it has the potential to impact consumer behavior, which is what makes Aroma360's new Interactive Scenting Kiosk (ISK) a powerful tool for scent marketing. The freestanding scented kiosk boasts an LCD display and embedded essential oil diffusers with the intention of helping businesses to maximize customer impact and return on investment using the power of scent.
The ISK is a multisensory device that's capable of dispensing a custom-curated scent and enhancing the experience with on-screen visuals. In a press release, Aroma360 stated: "People are 100 times more likely to remember a scent over any other sense, creating a strong bond with that smell, and in fact, studies have shown that 75 percent of emotions are triggered by our sense of smell."
Interactive Scenting Kiosks
Aroma360's ISK is Embedded with Essential Oil Diffusers
Trend Themes
1. Scent Marketing - Aroma360's Interactive Scenting Kiosk offers a new way of implementing scent marketing strategies.
2. Multisensory Devices - The ISK is an interactive multisensory device designed to deliver an enhanced customer experience.
3. Memory-enhancing Technology - Aroma360's ISK leverages the power of scent to strengthen the bond between smells and memories.
Industry Implications
1. Retail - The ISK presents new opportunities for retailers to create a unique and memorable experience for their customers.
2. Hospitality - Hotels and restaurants can use the ISK to create a pleasant and unforgettable atmosphere for guests.
3. Entertainment - Venues like movie theaters and theme parks can integrate the ISK to enhance the overall customer experience.