The Queen of England is getting some new wheels for her 80th birthday, courtesy of Australia. Her brand new carriage is only the second one for the royal family, and its bling beats the original carriage by a long shot.
The personalized high rider is called the Britannia and is thought to cost about $1.5 million. It’s anticipated that this will be the carriage that Prince William and Prince Harry will ride in when they marry.
Photos are scarce, but a BBC special will show the Britannia’s move from Australia, where it was made, to England. We do know, however, that the door handles were made by a jeweler and include 24 diamonds and 130 sapphires.
‘Cinderella' Carriages
Australia's Gilded Birthday Gift to the Queen of England
Trend Themes
1. Luxury Carriages - There is a trend in creating high-end, customized carriages for the transportation of royalty and the wealthy.
2. Jewelry Embellishments - There is a trend in using jewelry to add luxurious and unique elements to high-end goods, like carriages.
3. Personalized Transportation - There is a trend in creating personalized modes of transportation for the wealthy and those in positions of power and privilege.
Industry Implications
1. Luxury Transportation - The high-end transportation industry has opportunities to innovate by incorporating personalized and unique features into their products.
2. Jewelry Design - The jewelry industry has opportunities to collaborate with other industries to add value and luxury to their products.
3. Event Planning - The event planning industry has opportunities to provide personalized and luxurious experiences for the wealthy, including unique modes of transportation.