What better way to sell accessories than to drive them towards models’ naughty bits? ‘Rose Gold Watches’ by Robbie Fimmano is a timepiece ad that does just this.
Shot for Interview Magazine, this photoshoot marks at least the third time that this same photographer has presented over-sexualized wristwatch spreads.
With Andi Muise and Justin Stewart as the sweaty, sultry models, ‘Rose Gold Watches’ by Robbie Fimmano shows off a variety of classy chronographs. The viewer is further tempted with Rolex, Hermes, Omega, Michael Kors, Cartier, Piaget and more. If only these sexy models would give humble readers the time of day.
Wristwatch Sexvertising
Titillating Timepieces of ‘Rose Gold Watches' by Robbie Fimman
Trend Themes
1. Sexvertising - Disruptive innovation opportunity: Exploring unconventional and provocative marketing techniques to capture consumer attention.
2. Over-sexualized Advertising - Disruptive innovation opportunity: Challenging social norms and pushing boundaries in product promotion to create a memorable brand experience.
3. Luxury Timepieces - Disruptive innovation opportunity: Leveraging the allure of luxury watches to cater to affluent consumers seeking exclusivity and status symbols.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Integrating fashion and lifestyle elements to redefine traditional advertising methods and engage target audiences.
2. Watchmaking - Disruptive innovation opportunity: Embracing edgy and unconventional marketing campaigns to differentiate from traditional watch brands and appeal to younger demographics.
3. Luxury Retail - Disruptive innovation opportunity: Creating unique and provocative brand experiences that elevate the perception of luxury timepieces and attract discerning customers.