Art-Informed Hawaiian Shirts

MAPLE and Elhaus Celebrate the Work of Robert Crumb with Shirts

MAPLE and Elhaus work in collaboration on a collection os Hawaiian shirt and silver whistle that are designed with inspiration drawn from disco culture, celebrating the work by Robert Crumb. Crumb is an American cartoonist that creates distinctive styles that serve as a muse for MAPLE's seasonal Spring/Summer 2020 lookbook. The shirts are constructed from 100% lyocell fabric and is adorned in colorful artwork and cartoons by Dwiky Ka.

The Crumb-inspired art decorates the piece accompanied by metallic branding referencing both contributing efforts. The graphics also boast some influence from Keith Haring's notable drawing of Nicky Siano and Larry Levan dressed up as the Statue of Liberty. Additional familiar faces on the shirts include Dianna Ross, Madonna, Grace Jones, and David Mancuso amongst many. The shirt itself boasts a slightly boxy silhouette with cream tonal buttons and notched lapels.
Trend Themes
1. Art-informed Fashion - Fashion brands are incorporating artwork into their designs to create unique and eye-catching pieces.
2. Disco-inspired Apparel - Designers are drawing inspiration from the disco era to create fun and bold clothing items.
3. Sustainable Fabric - Brands are using more sustainable fabrics, like lyocell, to create clothing that is both stylish and eco-friendly.
Industry Implications
1. Fashion - Fashion brands can use artwork as a way to differentiate themselves in a saturated market and create unique products.
2. Textile - Textile companies can focus on creating more sustainable fabrics to appeal to environmentally-conscious consumers.
3. Art - Artists can collaborate with fashion brands to showcase their work in a new and innovative way.

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